Social media is used extensively by non-profit and good-cause groups of all kinds to assist them in raising funds. Most platforms encourage, facilitate, and/or allow this, while often trying to monetize for themselves what parts of it they can.

The best ways to use social media to assist in fundraising depends of course on your group's fundraising needs, strategies, and plans. Since there are great variety of needs, strategies, and plans, there can be no one formula or simple recipe for making the best uses of social media to help your group meet its fundraising goals.

If you are a newcomer to this arena, one good way to get a quick overview of who is doing what is to make use of Google Images. This can be a great source of ideas and examples. To quickly show the value of this, we have completed two searches and captured the results as readable images. Click on each thumbnail to see a readable version. Go to Google Images to experiment with any manner of searches yourself.

Images Search String: Instagram fundraising pages

Images Search String: YouTube fundraising pages

Videos on Using Social Media for Fundraising

How To Use Social Media To Maximize Your Fundraiser

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 Social Media Strategies for Fundraising

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Articles on Using Social Media for Fundraising

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The Best Social Media Fundraising Campaigns

8 Ways to Boost Nonprofit Fundraising Using Social Media

3 Ways Social Media Has Transformed Online Fundraising And How To Adapt

Marketing and Social Media: Collection of Articles

Social Media Giving Statistics For Nonprofits

D.C.
Published: October 2021
Revised: June 2023
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